Women's football is one of the fastest-growing sports in the world. We think it's time the investment caught up.
Between us, we've spent our careers building businesses and playing professional sport, and we've both seen, from opposite sides of the game, how far short women's football has been backed compared to what it deserves.
This isn't about one club or one season. It's a long-term commitment to a sport, and the women playing it, that are only just getting the backing they've always deserved.
